Bernd Schoner

The Tech Entrepreneur's Survival Guide

The Tech Entrepreneur’s Survival Guide

How To Bootstrap Your Startup, Lead Through Tough Times, And Cash In For Success

Being an entrepreneur is a thrilling and rewarding experience. But getting your business off the ground requires a lot more than just a bright idea. The Tech Entrepreneur’s Survival Guide provides the tools and insight you need to defy the odds and build a profitable tech startup from the ground up.

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Bernd Schoner

About Bernd

As a graduate of the MIT Media Laboratory Bernd Schoner cofounded ThingMagic, a tech startup focused on RFID. Ten years later the business was bought by Trimble Navigation, a multimillion dollar public technology company where he now serves as VP of Business Development. Over his ten years at ThingMagic Bernd learned all of the business lessons they don't teach in engineering school.

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Latest News & Views

The Tech Entrepreneur’s SurvivalGuide wins Small Business Book Award Bernd Schoner on ThingMagic’s History, Products & Testing The IoT Journal: The Next Wave of the Internet of Things Starts With RFID